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    Home»Recipes»This PB&J Cookie Is Everything You Loved About Being a Kid
    Recipes

    This PB&J Cookie Is Everything You Loved About Being a Kid

    By August 8, 2025No Comments7 Mins Read
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    This PB&J Cookie Is Everything You Loved About Being a Kid

    Serious Eats / Niedle Creative

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    Why It Works

    • Using natural peanut butter without added sugars or emulsifiers gives you more control over the flavor and texture of the cookie.
    • Freezing the cookie dough briefly before baking keeps the dough cold and helps the cookies hold their shape while baking.

    Occupying the space between a classic thumbprint cookie and a peanut butter blossom, these peanut butter and jelly thumbprint cookies are a light, just-sweet-enough treat. A speedy cookie dough is enhanced with natural peanut butter, dotted with jam, and baked until just set for a nutty, crumbly treat with a gooey, fruity center.

    Traditional thumbprint cookies are essentially the American version of Swedish hallongrotta (“raspberry cave” in Swedish), a shortbread cookie with an indentation filled with raspberry jam. According to Nichole Accettola, author of Scandinavian From Scratch, these cookies date back to the 19th century, when they were served at coffee parties known as kafferep. These parties—at which seven different types of cookies, including “caves,” were served—popped up after Sweden lifted its nationwide ban in the 1820s. This tradition, known as “sju sorters kakor,” was so important it inspired a dedicated cookbook of the same name published in 1945. 

    Somewhere along the way, thumbprint cookies became popular in American households, with many cooks putting their own spins on the cookie. It isn’t uncommon for people to incorporate oatmeal or different nut flours into the dough or opt for non-fruity fillings, such as dulce de leche and chocolate-hazelnut spreads like Nutella. One variation of the classic thumbprint, the peanut butter blossom, features peanut butter cookies rolled in sugar, baked, and then stamped with Hershey’s Kisses before they cool. The nutty cookie recipe was first published in 1957 when a woman named Freda Smith entered it into the Pillsbury Bake-Off contest. The cookie was originally called a “Black-Eyed Susan,” and though Smith’s recipe did not win the grand prize, it has become so beloved nationally that it is now printed on the back of Hershey’s Kiss bags, and the cookie has been inducted into the Pillsbury Bake-Off Hall of Fame.   

    Serious Eats / Niedle Creative

    Skip the Spread and Go Au Naturel

    For the most control over the seasoning and fat content of the dough, opt for natural, unhomogenized, and unsweetened creamy peanut butter. Different brands of sweetened peanut butter have varying amounts of added sugar and oils that affect the fat and sugar percentage of the dough. Look for a peanut butter with a short ingredient list: peanuts. If you can only find salted nut butter, that’s just fine—the amount included won’t make the cookies overly salty, and you don’t need to decrease the salt in the dough.

    Grab Your Favorite Jam

    Jam, which is made by slowly cooking fruit, sugar, and pectin until the fruit is broken down, is the best option for filling these cookies as it’s typically loose enough to spoon and spread into the small thumbprint cookie indents. (Jellies, which are made from strained fruit juice, can be too gelatinous to spoon, while preserves, which contain whole or chunks of fruit suspended in syrup, may be too chunky.) I personally prefer seedless raspberry or strawberry jam in these cookies, but grape jam is great too. Other fruit jams, especially those with citrus zest or warm spices, will work delightfully in these cookies, too.

    For Uniform Cookies, Scoop Dough With a Disher

    To make these cookies all the same size in the least amount of time, portion out the dough with a disher, also known as a cookie scoop. A #40 cookie scoop will measure approximately 1 1/2 tablespoons of dough. If you don’t have one, use your kitchen scale to weigh out 28 gram portions of dough. If you have neither, not to worry: You can eyeball it, but just keep in mind your cookies won’t be as uniform as those portioned with a scoop or scale. From there, roll the dough with your hands into a ball, then use a round half-teaspoon measuring spoon to indent the center of the cookies for the jam. To ensure the rolled-out cookies hold their shape while baking, chill the portioned dough in the freezer for 10 minutes. Richly nutty with sweet, tangy jam, the cookies are a bite-size version of a classic peanut butter and jelly sandwich. In other words: a delicious blast from the past.

    Serious Eats / Niedle Creative

    July 2025

    This PB&J Cookie Is Everything You Loved About Being a Kid


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    • 256 g all-purpose flour (9 ounces; 2 cups)

    • 8 g (2 teaspoons) baking powder

    • 1 teaspoon Diamond Crystal kosher salt; for table salt, use half as much by volume

    • 113 g unsalted butter (4 ounces; 8 tablespoons) at room temperature

    • 107 g light brown sugar (3 3/4 ounces; 1/2 cup)

    • 67 g granulated sugar (about 2 1/4 ounces; 1/3 cup)

    • 125 g unsweetened creamy peanut butter (4 1/2 ounces; 1/2 cup)

    • 1 large egg

    • 1 teaspoon (5 g) vanilla extract

    • 42 g seedless strawberry, raspberry, or grape jam (1 1/2 ounces; 2 tablespoons)

    1. Adjust oven rack to middle position and preheat oven to 375°F (190°C). Line two 13- by 18-inch rimmed baking sheets with parchment paper; set aside.

      Serious Eats / Niedle Creative

    2. In a medium bowl, whisk flour, baking powder, and salt to combine; set aside.

      Serious Eats / Niedle Creative

    3. In a large bowl, use an electric mixer to beat butter, light brown sugar, and granulated sugar on medium speed until fluffy, about 3 minutes. Using a flexible spatula, scrape beater and sides of bowl. Add peanut butter, egg, and vanilla, and beat on medium speed until creamy and light brown pausing to scrape halfway through, about 1 minute. Scrape beater and sides of bowl, add flour, then beat on low speed until just combined, 30 seconds to 1 minute. (Alternatively, dough can be prepared in the bowl of a stand mixer fitted with a paddle attachment.)

      Serious Eats / Niedle Creative

    4. Using a #40 cookie scoop or 1-ounce portion scoop, place 12 mounds of cookie dough—about half of the dough—onto one of the prepared baking sheets. (Each ball should weigh about 1 ounce or 28 grams.) Working with one at a time, roll dough into a ball and return to prepared baking sheet. Repeat with remaining dough portions, spacing each about 1 inch apart.

      Serious Eats / Niedle Creative

    5. Using the back of a round 1/2 teaspoon measuring spoon or your thumb, press an indent into the top of each ball. Fill each cookie with a heaping 1/4 teaspoon jam. Freeze until slightly firm, about 10 minutes. (The dough will crack slightly; this is OK. If there are any large cracks, you can press the dough back together.) Repeat with remaining dough.

      Serious Eats / Niedle Creative

    6. Remove 1 tray of cookies from freezer and bake until lightly golden, slightly cracked, and just set, 12 to 14 minutes. Let cool on baking sheet for 10 minutes, then carefully transfer cookies to a wire rack to cool completely, about 30 minutes. While first tray of cookies cools, repeat baking and cooling process with remaining cookies.

      Serious Eats / Niedle Creative

    Special Equipment

    Electric hand mixer or stand mixer, flexible spatula, #40 cookie scoop or 1-ounce portion scoop

    Notes

    You can substitute up to 1/2 cup (63 g) of whole wheat flour for all-purpose flour for a nuttier flavor. 

    You can make the cookies with natural almond or cashew butter instead of peanut butter.

    You can freeze the cookies for longer than 10 minutes, but they may need a few extra minutes in the oven.

    Make-Ahead and Storage

    Cookies can be stored for up to 1 week in an airtight container at room temperature.

    Cookie Kid Loved PBJ
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